Approachable You
By Will Manley
Tue, 02/08/2011 - 17:49
Aren’t you looking at me?
I am not a behavioral psychologist but it seems to me the most basic element of establishing a connection with someone is making eye contact. Take my granddaughter, Sophia. She’s 3 years old and is always the most popular person wherever she goes because she loves to go right up to people, look them in the eye, and with unbridled enthusiasm blurt out, “Hi, my name is Sophie!”
Unfortunately in today’s world, even our most extroverted librarians are not making eye contact with the people in their libraries. Walk into any library at any time and you will see the same sorry syndrome. Librarians at public services desks are not looking at the public, but at their computer screens. Nothing makes me angrier. And everybody wonders how best to frame library advocacy in a time of dwindling resources and Tea Party politics. How’s this for advocacy? Look like you give a darn! Keep your eyes on the prize—the patrons!
You librarians, what are you doing? A patron has to wonder. You’re not laughing while you’re looking at your screens so you’re probably not watching YouTube clips of great moments in comedy. You don’t look terribly absorbed so you’re probably not reading a Stephen King novel. You don’t look particularly serious so you’re probably not doing anything very important for your actual job. You also don’t look half asleep so you’re not reading library literature.
To be precise, you have that bored, listless look about you, as though you are engaging in that great America at Work time waster: surfing the internet. At least that’s what it looks like to me and everyone else trying to get your attention. What a great way to reinforce one of the library profession’s most odious stereotypes: “Oh, you’re a librarian? You must get to do a lot of reading on the job.”
This is not fair. Back in the Dark Ages, when I worked the reference desk (and yes there were no “snow days” then so you walked three miles through a blizzard to get to work) we were not allowed to read at the reference desk because of that very stereotype; it made us look unapproachable. So why is it okay now to move your eyes over a computer screen? How is that different from a book or a magazine?
I suppose the theory today is that if you are staring at a computer, you are doing something serious, like research. Serious research, my foot! We all know where internet surfing takes you: into the most inane sites imaginable. I mean this really bugs me.
So, today I’m shopping out of town and pass a library I’d never been in before. Like any nosy librarian, to the great frustration of the family members I am with, I just have to go in for a look/see. What do I see? I see a reference librarian staring at a computer screen. This makes me really flippin’ mad.
Since no one knows me at this library, I decide to sneak up behind the reference desk and see what inane, inconsequential, and idiotic site this librarian is staring at. It’s my daily blog Will Unwound. I’m not kidding.
Did I say I have a problem with reference librarians looking at computer screens? You must have misunderstood me. I actually think it’s very important for librarians to keep up with their library blogs, especially those that tell them to keep their eyes on the customers.
WILL MANLEY has furnished provocative commentary on librarianship for over 30 years and in nine books on the lighter side of library science. He blogs at Will Unwound.
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Comments
Card Catalog
It might be best if we just get rid of the computers entirely, buy a humongous wood card catalog (or have some avid reader of MAKE craft one for us); and then stare at those when we aren’t making the eye contact with patrons. Mr. Manley, I’m sure you might even remember particular swirls in the wood of your card catalog. The cranky old man thing is a bit old. Cheers to those (most?) librarians who are rather stretched and don’t have the luxury of plenty of off desk time for librarian development via the web. You all need applauded for using your time as wisely as possible. Bad web! BAD!
Paradox
I find at my library that even while talking to technical support on the wireless phone (granted with a headset) patrons ask me questions ALL the time. Even while counting money at the coin/bill acceptor, or updating computers, revising the website etc. At our library, one must leave the building to have a five minute span of time to focus on any issue. I try to smile and suggest they ask the desk person who is standing idly two feet away how to post their dog in a wedding dress photo on Facebook as I am trying to reestablish connection to the server via technical support on the phone. “See this big black headset I’m wearing and the wireless telephone in my pocket and that I am furiously typing to keep up with the support staff to get this self-check back online?” As the lone technical person at my library I find no one ceases to ask for help even when I believe it is obvious I’m a) helping someone else, b) updating the computers, c) troubleshooting a serious problem with equipment, or d) most definitely on the phone with someone in Syracuse, NY, or e) counting money because the coin/bill acceptor has just given all its change to someone who could not put their money in fast enough. So, yes I am nice, I will smile, but I literally cannot afford to have “desk” time without covering or repairing books, updating the website, or sending your PDF document on your USB drive to the printer for you. Sorry to be so crass, but my time is precious, and desk time is almost like losing valuable time for me. Plus I get called out to it every 15 minutes or so anyway:)
Yes!
Yay, I just added your blog to my GoogleReader so I have something new to read at the reference desk! Just kidding.
But, in all honestly, after 40 years or so of struggling with things like eye contact, making conversation, greeting strangers or new people I work with, I have learned from a therapist that I am probably farther along the Autism spectrum than most people although not quite enough to be full blown Asperger’s. I learned the hard way how to interact with people and my first professional job was an anxiety nightmare. So many librarians seem to be awkward…
I only smile and make eye
I only smile and make eye contact with women. I’m one of the “younger generation” of librarians, and reasonably attractive, and when I smile at or make eye contact with men- of almost any age, beyond teenagers- I get phone numbers and asked out on dates (with the older men, I’ve been offered vacation trips and jewelry!). And I am talking about complete strangers here. It’s not very comfortable for me, and so I usually try to avoid eye contact and smiling. Sorry Will, I probably wouldn’t smile at you if you walked in! I try to be really helpful, but I’m not about the eye contact and smiling.
Customer Service
It all beings with your our customer service skills. Many individuals have never works on service jobs, so when they enter the library field they do not know how to serve the public. Before I started my library career I work 16 years in retail customer service management. That base assisted me with the skills to know what customers/patrons want…to be noticed. Nowadays the patron’s needs have changed, and all they are concerned with is the public services we provide here (computer access). Few inquire about books, the best sellers, and new releases. Many come in now only to ask how to download to their new e-reader and not about the actual book that may be feet away. With all of that being said, a lesson on service skills is a must for any public service job, but with everything going “internet bound” you will have the culture of the librarian with their eyes on a screen.
the first rule of customer service
Lisa said it when she said it all begins with customer service skills. My background in retail management, sales and being a business owner has given me a lot of insight into customer service.
My employees are taught/told/commanded that at the VERY LEAST, everyone coming through those doors is acknowledged. Greeted with a hello, a how are you, a isn’t it beautiful outside or whatever. Every person is greeted with a smile and a greeting. It not only makes them feel welcome and opens them up in approaching you in that position of power behind the desk, but it also lets someone who is coming in with less than honorable intentions that you see them and know they are there.
Where did I come up with that? A “Booster” (professional shoplifter) was required to speak with department store personnel in the Denver area as a plea agreement so she could avoid 25 years of ‘hard time’ — no time off for good behavior. Let’s just say Slim was motivated to not ‘go away’.
We had a store meeting and she had to answer any question we asked and also demonstrate some of her techniques. During the meeting, she looked the store director in the face and told him that his best defense against her was us. Having staff visible and aware. And train us to grow a backbone. “The first thing I’m gonna do when one of these little lily white girls comes up askin’ me if I need help is start talkin’ ‘bout her Momma! She’s gonna run & hide from me, then I can get my work done.” Her words exactly. This was in the mid 1980’s (yes I am a dinosaur). At one point, she told us she was boosting over $5000 worth of merchandise a day to support her heroin habit. So she knew her stuff.
My point in relating this —- I was appalled when on of my local librarians told me how much is stolen from the library every year. This is small town, middle of nowhere South Dakota — not the inner city. Maybe, just maybe, if we as library directors, or future directors in my case, look at training our staff in customer service skills as well, we can keep more of our collections. And dispel the unapproachable Marian the Librarian stereotype!
staring contest
Staring contest!!!
You can’t put everyone in the
You can’t put everyone in the same box, we are not all the same. Some of us are doing important things on the computer like expanding our knowledge base to better serve or help our patrons.
Computer work at the desk
I’m glad you ended this article with humor, as I was getting pretty irate. I’m on desk approximate 6-8 hours a day. I know I couldn’t get my job done if I didn’t do some work (ordering, emailing, answering emailed questions) at the public service desk. I’ll admit some of the work I do at the desk isn’t the best idea, because for some projects, I feel I need to save the work before I can step away to help someone and that probably does come across as rude, but it is not my intention at all! And I do try to avoid those tasks except at exceptionally slow periods. I don’t think there is a librarian anywhere who if you came up to the desk directly in front of them, they wouldn’t acknowledge you with a readiness to help. Staring blankly ahead into the stacks in front of me isn’t a useful way to serve the public and certainly not at my hourly wage. I feel that the taxpayers’ $ is better spent on me being available (for calls, walkups, emails) and when not immediately needed, that I use my time productively. Even so, there are times when I am caught up on the work I can do at the desk and when there is no one immediately needing my assistance. That’s when I might do personal research. I never Facebook or do personal email, though I have colleagues (and a boss) who do. But I may check the weather. ; ) If I could shelf-read or shelve books and keep an eye on the service desk I would. Our current setup does not allow for that. (Attention library designers: give us sight lines from the reference desk!)
By the way, your article points out why lots of libraries are not hiring librarians anymore. If you just want someone to be there to greet people with a smile and direct them to a particular aisle, you can get an senior citizen at minimum wage to do that, just like Walmart. Hopefully, as an employee being paid a higher wage for my research and collection management skills, it makes sense if I do this while at work. On a public service desk or elsewhere.
You spoke my mind. Glad you
You spoke my mind. Glad you said this because I’m sure I would have botched it.
Humor or no humor, this article bothered me a lot. Probably because the implication is that when no patrons are around we should be sitting at the desk starting into space waiting for something to happen. Not a very good use of our time.
Perhaps my problem is that the article also seems to imply that, by doing something on the computer doing our downtime, we aren’t interested in helping our patrons. I have never known or seen a library employee who, when working on a computer, won’t immediately look up when a patron approaches, greet them and ask them if they need any help.
I hope it’s my blog you
I hope it’s my blog you are reading.
Will unwound
Well said Will, but I think it’s very easy for those who do not work at service desks for long hours to criticize. Perhaps you need to come back to work in the library and see how it is.
Mary
Mutitasking
Mary, I was never good at multitasking. Also I’m a dinosaur. Libraries are better off with me on the sidelines.
You know, I did detect more
You know, I did detect more than a little “grumpy old man annoyed at change” in your post. It was a lot like reading Bill Bryson’s “I’m a Stranger Here Myself”.
This explains a lot.
eye contact as first impression
When I was still in library school, my class went on a field trip to Mountain Brook PL in Mt Brook, AL. The first and most long-lived memory I have of that library is that the staff looked up when I came in. They smiled and went back to work. I didn’t feel pressured, but I did feel acknowledged, and that set the tone for my own work behavior. I try to make eye contact with everyone who comes in. Some don’t acknowledge me, but I’m creating the opportunity for them to realize that I know they’re here and I’m available. I do this so often, when I’m off work and in public I have to repeatedly remind myself not to. lol.
Thank you for sharing, Angie!
My director saw your comment, and we appreciate it so much, Angie! The Emmet O’Neal Library (the public library for Mountain Brook, AL) strives to offer a friendly face. We’re honored it made such a good impression on you!
Great solution
Angie, I like it. Thanks.
This has been a regular issue
This has been a regular issue throughout my short time working in libraries. Here they’ve instituted roving reference, not necessarily to chase people around, but to provide more of a presence throughout the library instead of chaining ourselves to the reference desks.
My strategy aligns with a few others above: I work on something until I see movement then look up and smile, occasionally tossing out a good morning/afternoon/evening as appropriate. Some people smile back, some lower their eyes. Whatever they do is fine, the point I try to make is that you can stop and ask me a question if you would like to.
(and I’m totally reading this at the ref desk)
Twenty or twenty-five years
Twenty or twenty-five years ago, as the profession was in transition to computer automation, and I was beginning my career, I became well aquainted with Will’s equation: “staring at a computer screen” = “doing something important”, a corollary of which is “not staring at a computer screen” = “not doing something important”. I still believe accurate shelving is very important work, key to accessibility, although my supervisor, a non-librarian, never thought so; I could have used, back then, having some, small, electronic gadjet to stare at, periodically.
Back to Basics
Thanks for reminding us about the basics of library service.
Approachable You
Auuugh! What happened to supporting your profession? The little fellow/patron coloring at my desk is telling me a story about a house “that cracks in two.” I hope he isn’t a prophet.
Exactly
The little people make it all worthwhile.
Reference desk zombies
Several decades ago as a Director of a Public Library I wanted to find a better solution for the issue you are describing. There were always some slow times at the reference desk or other service points. A common passtime was reading, which could be easily attributed to book selection, etc.
What I came up with was the concept of the desk simply serving as a rendevous point not a service point. I was able to get a service club to provide nice looking blazer jackets with the library logo. A local dry cleaning firm keep the jackets spick and span. The staff became proud of their professional look. They were encouraged to roam around to greet and assist patrons. In addition, the librarians had office hours to work on selection and other tasks. The system worked well.
I know that when the Denver Public Library opened their new main library they had staff roam with mobile communication devices. I would think that now it would be easy to give staff mobile communication systems. I suggested the current airline model for customer service a long time ago: functions such as self check out and other technology assisted systems supplemented with floor staff trained in customer service as well as their education and training in their speciality.
At the same library we also pioneered answering reference question via cable tv. You have to go back to the early 70s to see reports on those activities.
Roving Reference
Yikes! Please do not put me in a logo blazer and send me off to act like a salesperson. Real estate agents wear blazers with their logo emblazoned across the pocket, not librarians.
Besides, in my library roaming “reference” would actually turn into policing all the sleepers, eaters, toenail polishers, snoggers, porn watchers, and cell phone chatterers; as well as troubleshooting sticky keyboards, too-dim or too-bright monitors, and listening to whines about the smelly/noisy/irritating person sitting at the next computer.
Unfortunately, we are very soon going to be doing this mobile reference service and I am not the only one dreading it. When I am a patron or customer I want a place where I can go and ask my question, not have to wander around to track someone down. And I don’t want to discuss my question in hearing of a bunch of people. As library staff I know both I and my patron will receive dirty looks and even shushes when we stand in the aisle doing a reference interview.
Roaming Staff
As I read about your roaming staff it made me think of the staff at Apple stores. When making a purchase many times the staff comes to you with their device that can scan your item and accepts credit cards. As a customer this is wonderful because you never have to wait in line and your receipt can even be emailed to you. I can you imagine roaming check out and information assistance having a similar feel to it.
Great idea!
Professor Dowlin, thanks for sharing with everyone a reasonable solution to the problem. How did the patrons respond to the roaming reference librarians? Did any of them think they were being overly aggressive in their service delivery?
Sorry, but that sounds like
Sorry, but that sounds like Walmart. I don’t like chasing people down when I need help, and trying to figure out if they’re doing customer work, or if they’re on inventory or something else that they need to concentrate on. Service points are a relief to me as a customer—I know that the person is there to help with X problem, and I HATE it when I go to a store and all the service points are deserted, and I have to look all over the area trying to get someone to tell me where they stock bookends.
I agree
I agree with your remarks, as I’ve had similar experiences in many stores. I don’t like finding the fitting rooms locked an unmanned, for example.
I also tend to get very irritated when people come up to me while I am shopping or browsing—library, retail store or otherwise. If I need help, I seek it out. And I don’t want to be bothered with small talk in the meantime. I know it’s harsh and very independent and asocial, but I have always been reluctant, on the flipside, to be the one approaching patrons.
I prefer to offer a friendly smile or greeting and make myself approachable at the counter or desk and let it be known that the customers/patrons are welcome to come ask me any questions they have.
Making eye contact
I always make a point of making eye contact with everyone who comes to the customer service desk. I think it’s good manners and good public relations. It lets the person know you see them and that you’re paying attention to them. That small personal contact can, in some cases, make a difference in your interaction with the person.
While I try to make eye
While I try to make eye contact and smile, I should mention how many people come to the desk not looking at me but texting others while asking their reference questions.
On the other hand....
Can I just play devil’s advocate and say that nothing annoys me more when I’m the patron than being eyed by the person behind the desk, greeted, offered help without my asking etc….It makes me want to run back home and continue researching from the privacy of my own computer. I know the person working there is being paid to help me if I want it. It’s really not that hard to approach the desk and wait a few tiny seconds to be acknowledged and ask my question. In fact I’d rather they look busy and engrossed, than look ready to pounce because they have nothing else to do. Frankly, I think budgetary hounds should be more concerned about the latter. It’s much more efficient to use the downtime productively than staring down patrons.
I’ve had the opposite
I’ve had the opposite experience. Patrons come in daily that I suspect want help but are intimidated. I smile and nod, or if they look especially lost I’ll ask if they would like assistance. Half of those patrons don’t need help, but the other half look relieved and do ask their question. Why “err on the side of caution” and miss countless opportunites? If not for our approachability I believe many of these timid folks would just wander a few minutes then walk out the building.
There’s a difference between
There’s a difference between being aggressive and being open. A good librarian can read body language and know when to step in and offer assistance and when to back off. But you have to be paying attention to do that. Some patrons are very self-sufficient while others just need a small opening to spill their guts - it’s our job to know the difference.
Two sides of the same coin
I agree with your comment, and appreciate that you point out that librarians are professional people, and it is part of our job. I’m the type of person that in whatever employment, I make a point to acknowledge whomever walks into the door, and try to be of assistance whether that is asking or waiting to be asked.
On the other side of the coin, I can not tell you how many times a patron (male 99.9% of the time) will walk right up and without pause interrupt two professionals (including the paraprofessionals) while talking. Why? Because they assume its idle chatter or something similar (male employees claim this does not happen to them, or it is rare so what does that say I’m not sure).
Yes, we are human and share personal conversation, but usually we are—yes, just like professionals— and a lot goes on in a day’s work—discussing work issues! Librarians and library assistants deserve just as much respect as patrons (everyone)–In what situation is it acceptable to rudely interrupt two people conversing? I sense some of this thinking going on with the original poster. A lot of assumption that the staring at the screen is recreational or unnecessary.
And don’t get me starting about when some ask if I’m volunteering (as if working at a library can be run by a gaggle of volunteers since how complicated can it be, right?) or act surprised when they find out this is my career!
We can always go back to actual card catalogs and hand-stamping checkout. Now, that’s a good use of customer service time…(We were looking away from the patron a lot longer then)
I’m with you. Aggressive
I’m with you. Aggressive service people bug me beyond belief. If I need help, I’ll ask for it. I don’t want to be stalked in the aisles or pounced on from behind a desk. It’s intrusive.
Eyes on the screen
I do look at my computer screen at the reference desk, but I also make a point to look up at everyone who walks into the library or walks past the desk and smile. Then it creates an awkward situation for some people—how close should they be before they start to talk? What if they are just rushing to the restroom? That’s Ok, I would rather smile at everyone who walks by than stay glued to the screen like some of my co-workers.
Guilty as charged...but with a caveat
I work as a Reference Assistant at my university’s library, and I am one of those people who loves interacting with patrons figuring out exactly what each person needs, and helping connect him or her to the desired resources - or even resources they didn’t know they desired! I get a real satisfaction out of being given a “mission,” and the feeling I get from a successfully conducted and concluded reference interview.
HOWEVER.
There are some looooooong stretches of time between patrons, and there is a computer in front of me. Sometimes I’m working on projects assigned by the university librarian, but when I finish (or need a break) I find it very hard to just sit still doing nothing, especially if I could be doing something even moderately productive, like compose that e-mail I’ve been meaning to send, or look for articles for an upcoming presentation in class.
Here’s the thing though - no matter what I’m doing on the computer, I am also always roving the library foyer to see if people are approaching the desk. If a patron does start moving in my direction, I always close out of whatever I am doing, look up, and greet him or her.
That’s my thoughts on the matter.
PS - I’m not reading this from the Ref Desk :-)
New staffing model needed?
In many cases, that person might be helping patrons via email, chat, or SMS (which are the preferred methods of contact for many library users.) Although it might be better to have a second staff person handle those channels behind the scenes, in many cases, the person at the desk is responsible for helping all comers whether in person, by email, by phone, or by text message or chat. Perhaps what’s needed is a new staffing model.
eye contact at the reference desk
Will, can I first say, yes, I agree with you? It’s always been a pet peeve of mine! On the other hand, I think it’s important to note that very often, when librarians are looking at the screen, they really ARE working…reading reviews, buying books, making brochures for programs, updating web sites with content, planning a program, searching the catalog. It’s far too easy to LOOK unavailable because of the work you are doing with a computer—even when you’d very much like to be interested and available for help. I don’t know of a good solution for this because most librarians DO use their time on the desk to complete other tasks.
In short, it’s pretty difficult to do focused work on a computer AND be making eye contact. Only when staffing is sufficient to support another model of customer service can I envision a time when this will not be so. I must admit, of course, our profession does have a few folks in it who really would rather bury their nose in a book or a screen than deal with people. I hope that these are a small minority! I adore helping customers, but I’m sure I’ve been guilty of the same, as has every librarian who hasn’t been given the liberty or the edict that they shall not perform other work-related tasks at the reference desk. It would be fun to hear from some librarians or libraries who have developed smart workarounds to the problem.
eye contact at the reference desk
I agree with most of my colleagues…I think the primary issue is keeping in mind the mission. If we walk down our hallways making eye contact and saying hi! to anyone who makes eye contact with us…If we take every opportunity to promote what our library offers…If we come to life and meet the patron with a smile when they cough, I think we can then assume it is ok to get our work done as well. It’s all about keeping our priorities in order.
Reply to Will M.'s "Approachable You" column
PLEASE don’t bother Me, I’m reading Will’s column!
I just saw (again - it never
I just saw (again - it never gets old) Parker Posey in “Party Girl” and I just love the scene when she yells at some guy who had misplaced a book. NOT that I’d yell at anyone, though. Seriously, I believe in letting people know you’re available and friendly but not aggressive. Works just fine.
You have to know that
You have to know that libraries are struggling just like many other businesses. In order to keep costs down and be able to continue to keep libraries open, some staff have been eliminated from the picture, but libraries are still as busy as ever. Our numbers keep going up, but the number of staff stays constant or even goes down. Yes we do have computers, self checks, and other technology that makes our work a little easier. But think of this from an administration point of view: our admin team want the libraries to be approachable, friendly, and overall inviting so people will return. We want people to be happy with our customer service, but if we have to multitask the entire time we are on desk how can we accomplish this? We have to answer phones, check in, check out, provide reference, and do reports while on the desk. We also don’t want to look like we are not working to our bosses. If all we had to do while on desk is help people we would have times that we just sat waiting. Is this a good use of staff time? If you want to provide great customer service: maybe, but we can’t predict when the next person is going to walk into the library. Is it going to be the time we decide to go check the book drop or pull holds? I think every library is unique and we all have our challenges, but I think we are trying to make our patrons happy as well as our supervisors. I do agree no personal websites (hotmail, facebook, and so forth) should be up while on the desk. That should be done on your own time, but not doing other work related activities while on desk is hard!
Candy, that was an excellent
Candy, that was an excellent comment that you made about being approachable. When I am working the public desk, staff come up to me and drop big piles of morning (or afternoon) report items in front of me. Patrons have indicated that they feel like they are interrupting me doing important work to ask for help and there is no place out of sight to put those items. Furthermore, one cannot look approachable at the public desk and do other work at the same instant. One must be vigilant and watch the screen and pay 100% attention to what one is doing when working on the morning report or else items do not make it to the patron who is waiting, and that too is bad service. In other words, one has to finish the single transaction that one is working in order not to make a mistake that results in poor customer service. So, there are times when one does not look approachable, even though one is friendly and enjoys helping patrons. For sure, this is a conflict in priorities.
I completely agree with
I completely agree with acknowledging the patrons. However sometimes I am doing a project that involves my eyes being on the computer. Luckily this is a small libray. So we only have 1 desk. As soon as someone walks through the door we can hear the doors open and immediately say, “hi how are you”, or “can I help you with anything today”. Just keep in mind that with the new technology our job does require us to be glued to the screen.